Find local businesses that need a better website. Win them first.
Search any trade in any UK town. Patchscout audits every business it finds, scores who actually needs you, and drafts the pitch in your voice. All before your competitors know those businesses exist.
No card needed · 3 free searches
Weakest sites first. Five bars, five measurements — a short skyline is your opening.
Bramley & Co Joinery
Joiners · Leeds LS13 · est. 2004
What we measured
- No mobile layout · slow on 4G
- No online booking or quote form
- Reviews not shown on site
Draft
Subject: A quick note on your site
Hi Mark, I had a look at bramleyjoinery.co.uk. It reads well, but it isn't mobile-friendly, which is probably costing you enquiries. If it's useful, I can send over two or three specific ideas.
- free searches to start, full features
- 3
free searches to start, full features
- businesses a search, every one audited
- up to 20
businesses a search, every one audited
- a month after that
- £29
a month after that
Search. See who needs you. Send the pitch.
One search does the desk work. A results page comes back with the research already done, and your part starts at the pitch.
- 01
Search
Type any business type and any UK location. “Plumbers in Bradford”, say. Patchscout pulls in up to 20 matching businesses from Google and starts work on each one straight away.
- 02
See who needs you
Patchscout audits every business the moment it lands: it crawls the site and measures whether it's secure, whether it works on a phone, whether Google can find it, whether it looks looked-after, and how fast it loads. What comes back is the specific finding — no HTTPS, 21 out of 100 on a phone — not a score you have to take on faith. Businesses with no real website at all rise to the top, including ones running on just Instagram or Facebook.
- 03
Send the pitch
Patchscout drafts a personalised email in your voice, grounded in what the audit actually found. One click opens it in the mail client you already use, pre-filled. You edit it and press send there — so it goes from you, lands in your real Sent folder, and threads properly when they reply.
This is what 8.2 seconds feels like.
Both of these are real load times from businesses Patchscout found this week. Press the button and watch the one on the right. Don't skip ahead — the waiting is the entire point.
A site that's been looked after
Painted in 0.9s. Nobody thinks about it.
A site that hasn't
Nothing on screen for 8.2s. Most people have gone.
Google scores the slow one 21/100 on a phone. Its owner has 212 five-star reviews and no idea this is happening — which is the conversation Patchscout hands you.
Five things, measured. No black box.
Every business gets read the same way — secure, mobile, findable, trusted, fast. A short skyline means a weak site, and a weak site is your opening.
Roofer · Harrogate
Dave's Roofing
Built once in 2018 and never touched since.
Tap a bar to see what it's measuring.
This is the real graphic from inside the product, on real measurements. Tap any bar and it tells you what it's looking at.
One business. Everything you need to approach them.
Why they're worth contacting, the facts behind it, and the email already written. You read it, change anything you like, and send it from your own inbox.
Dave's Roofing
Harrogate · 4.9★ from 212 reviews
Google scores their site 21/100 for speed on a phone, which is in Google's red band.
Every claim on the row is a fact you can check in two seconds, not a score you have to take on faith. If one's wrong, one tap tells us.
Subject
Your site on a phone
Hi Dave, Had a look at davesroofing.co.uk on my phone this morning — it takes about eight seconds before anything shows up, and Google scores it 21 out of 100 for mobile speed. Most people give up at three. You've got 212 reviews at 4.9, so the demand clearly isn't the problem. It's just that anyone finding you on a phone is bouncing before they see any of it. I rebuild sites like yours for local trades in Harrogate. Worth a quick call? Ben
Patchscout never sends on your behalf. Your mail client, your sending reputation, your replies — we just do the finding and the writing. Try the Copy button; it's the real one.
What's in the tool.
Six pieces that feed each other: the search finds them, the audit finds the problem, the problem writes the email.
Local lead search
01Any business type, any UK location, pulled straight from Google. Up to 20 per search. No bought lists, no scraper to babysit.
Every website audited
02Patchscout crawls each site and measures five things: whether it's secure, whether it works on a phone, whether Google can find it, whether it looks looked-after, and how fast it loads — the last straight from Google's own mobile score. It notes which builder the site runs on, too.
Findings, not a black box
03You get the specific thing that's wrong — no HTTPS, a footer stuck on 2018, 21 out of 100 on a phone — so you can check it yourself in two seconds. Businesses with no real website at all rise to the top, including ones running on just Instagram or Facebook.
Outreach in your voice
04Patchscout writes the first email from what the audit actually found and the services you offer, not a template with a name swapped in. Every claim in it traces back to something measured.
Opens in your own inbox
05One click opens the email in the mail client you already use, pre-filled. You edit it and press send. It lands in your real Sent folder and threads properly when they reply, because you sent it — Patchscout never sends anything on your behalf.
A report you can hand over
06Every audit has a shareable page behind it, so you can send a business the findings rather than describe them down the phone. Invite colleagues with roles and everyone works the same list.
Send the audit, not a cold pitch.
Every audit turns into a shareable report with your name on it: a plain-English grade, the Google scores, and a short list of what you'd fix. Prospects reply to that in a way they never reply to “we build websites”.
- Your logo and colours, on a link you can send anywhere
- Google's numbers, not your opinion, so there's less to argue with
- The “what we'd fix” list doubles as your proposal outline
Losing enquiries to a dated site
Strong reputation, weak website. Four quick fixes would make a real difference.
38
Performance
72
Accessibility
66
Best practices
81
SEO
What we'd fix
- Make the site mobile-friendly and cut load time on 4G
- Add an online booking / quote form above the fold
- Show Google reviews and recent work to build trust
- Move to HTTPS and fix the mixed-content warnings
“I run a small marketing agency in Gloucestershire, and Patchscout started as our internal tool for finding clients. Ringing round with a generic pitch never worked; turning up with an audit of their own website did. So I built the thing that finds those businesses and writes that first email. We still use it every week, and now you can too.”
Founder, Patchscout
Three sizes of the same product.
Pick by how many searches you'll run in a month. Change or cancel whenever, no setup fees.
Growth covers that at £79 a month, which works out at about 79p a search.
Growth
your sizemost popularFor a busy agency.
100 searches a month · 3 seats
Up to 2,000 audited leads a month.
Agency
For scaling teams.
300 searches a month · 10 seats
Up to 6,000 audited leads a month.
Every plan includes the full audit, the outreach written in your voice, and the shareable report behind each one. Plans differ by how many searches you run and how many of you are running them. And every new account starts with 3 free searches with full features, no credit card required.
Common questions.
The things agencies usually ask before signing up.
One business-type-in-one-place lookup. “Dentists in York” is one search. It returns up to 20 businesses, depending on how many offer that service in the area, and every one of them is audited as part of it.
No. Every new account starts with 3 free searches with the full feature set: audits, findings, drafted outreach, shareable reports, all of it. You only add a card when you pick a plan.
Your own inbox, sent by you. Patchscout writes the email and opens it pre-filled in the mail client you already use — you read it, change anything you like, and press send there. Nothing ever goes out on your behalf, so it lands in your real Sent folder, replies thread properly, and your sending reputation stays yours.
Yes. Growth includes 3 seats and Agency 10. Each person gets their own login, and the workspace shows who's working which business.
From Google. You search a business type in a place and Patchscout pulls the listings, then visits each website to run the audit.
By what's actually wrong with their website. Patchscout measures five things on every site — whether it's secure, whether it works on a phone, whether Google can find it, whether it looks looked-after, and how fast it loads — and hands you the specific finding rather than a score you have to trust. Businesses with no real website at all, including ones running on just a Facebook or Instagram page, come first.
Run it on your own town first.
Three free searches with full features. One page of results will tell you whether it earns its keep.
No card needed